She has dedicated the last 20 years of her career to social marketing and public sector/government PR and marketing for social good and positive change.
An award- winning social marketer, communicator and researcher Kelly has significant experience working at a senior and board level delivering social research programmes and creative and effective marketing strategies for household brands, government departments and public sector clients.
A former Government advisor on climate change adaptation in business and behaviour change, Kelly continues to advise, senior politicians and leaders on behaviour change, social marketing and purpose/cause related marketing which is her real passion.
Kelly is now Chief Executive at Social Change UK – a social research and marketing agency working across the UK and in Europe which specialises in behaviour change campaigns, purpose, sustainable marketing and communications, corporate social responsibility and social business aims.
Kelly is a keen advocate for physical activity, building it into her everyday life. She is interested in making physical activity and sport accessible and something that everyone can do – regardless of ability, age and background.